Embrace Push Fit Fabric Display - Now available in backlit!
Our Embrace series is an eXpo eXpert favorite due to its sleek design, versatility and minimal effort to set up! The push fit graphic gives the wall a crisp, clean cut edge and the fabric absorbs glare, giving the display a high quality look. The hardware expands and retracts in seconds! And now, you can add LED lights to convert you display into a Backlit Wall!!
All Embrace displays are eco-friendly, come with a carry case and have a lifetime warranty on hardware.
The embrace is a modular wall, which means you can start small and add on units to go wider, or higher, or more! Attending various shows this year that warrant different booth sizes? Embrace is the answer! The display pictured below is a 30ft wall, made up of three 10' walls!
See the difference a little light makes!
Embrace back wall displays are now available with LED back-lit technology, turning your push-fit back wall into a glowing work of art, attracting attention from all over the event.
Use the side panels for extra marketing 'real estate'!
The wraparound graphics make for a great spot to reinforce your message - don't waste this precious graphic space!
What is a "push-fit graphic?'
The technical term for a push-fit graphic is SEG, which stands for Silicone Edge Graphic. We sew a bead of silicone around the edge of the graphic and is slides into a channel on the frame of the display, creating a tight, wrinkle free fit and a crisp edge.
Easily connect units to form walls, rooms and unique spaces!
To build the wall, you simply connect your frames with the adjustable clamps shown below. No screws or nails required! The clamps allow a secure attachment to grow your display into a large wall or even into L shape to create rooms.
Build Wide or High!
Building your back wall isn't limited to building wide - make your display the tallest at the trade show by building up! The higher your display, the more you will stand out at an event. We can wrap the graphic all the way around for a seamless display, or strategically design the graphics so they come together beautifully when using one unit or more.
Make it an L Shape
Making your booth an L shape will give your space an "enclosed" feeling without breaking any trade show rules! Hint: a great solution for private rooms at your next expo!
We also offer the Embrace Series in Table Top and Banner sizes - check them out!
The full line of Embrace Back Walls
Our most popular size, perfect for 10ft booth spaces and event walls for photo ops. Put two together to make a 20ft wall for your larger events! Standard 8ft height with 5 graphic & lighting options:
10ft Front Graphic with Side Panels
10ft Double Sided with Side Panels
Need a little more width? Our 13ft walls are perfect for photo ops. Standard 8ft height with 5 graphic & lighting options:
13ft Front Graphic with Side Panels
13ft EXTRA TALL with Front Graphic
13ft EXTRA TALL with Front & Side Graphics
The 8ft wall is perfect for 10ft booth spaces and event walls for photo ops. Put two together to make an L-Shape wall for your larger events! Standard 8ft height with 4 graphic & lighting options:
8ft Front Graphic with Side Panels
The 5ft wall is perfect for flagging sides in 10ft booth spaces and scattering around events and retail spaces. Standard 8ft height with 4 graphic & lighting options:
5ft Front Graphic with Side Panels
Whether you use this as a fabric banner wall or part of a larger display, the 2.5ft width will draw attention! Standard 8ft height with 4 graphic & lighting options:
2.5ft Front Graphic with Side Panels
Looking for an economical way to stand out from the crowd? Try a table top display! Standard or Backlit!
5ft Front Graphic with Side Panels
What is a "push fit" or SEG graphic?
Silicone Edge Graphics (SEG) or Push Fit graphics are the newest technology in lightweight, easy to assemble trade show displays. The stretch fabric has a silicone "beading" that easily pushes into the frame, stretching the fabric smoothly as it goes. This allows for a beautiful, clean look without hours of assembly.
Can I buy a 10ft wall now and add on another later?
The easy answer is "yes". Embrace is modular, so you can add on to make your wall wider, taller, or change its shape at any time! The only caution would be if you are trying to match the graphic colors exactly on the add on walls. When we print on different runs, the colors can shift slightly. This can be remedied by designing the additional pieces strategically.
Sometimes I need a banner at a table top show and sometimes I have a 10x10 booth space. What would work best?
Embrace is available in standard floor widths of 2.5ft, 5', 7.5' and 10'. You could use two 5' walls and design them so that they work individually or together in a larger booth!
What is an “Embrace Push-Fit Graphic Display”?
The Embrace Push-Fit is a premium tension-fabric display system featuring a collapsible aluminum frame and a silicone-edge graphic (SEG) that pushes into channel bars. This gives you a clean, wrinkle-free, high-end appearance — with minimal setup.
What are the benefits of using a push-fit (SEG) graphic system?
Push-fit graphics offer:
· Crisp, edge-to-edge imagery without Velcro or snaps
· Quick graphic changeouts
· A sleek, modern look
· Lightweight and compact shipping and storage
How quickly can a push-fit display be set up and taken down?
No tools required. The frame expands like a pop-up, and the graphic pushes into place. Most models can be set up in 10–15 minutes by one or two people.
What sizes are available for the Embrace series?
Embrace displays come in sizes ranging from table-top options to 10-, 12-, 20-, and even 30-foot wide back wall systems. That makes them ideal for a variety of booth footprints — especially 10x10 and 10x20 spaces.
Can the Embrace system be upgraded with lighting?
Yes! You can easily add LED lights for accent or backlighting. This creates a brighter, more eye-catching presence across the show floor.
Is it portable and travel-friendly?
Absolutely. The Embrace system folds down into a wheeled case or soft-sided bag, making it ideal for trade shows, conferences, and events where shipping and setup costs matter.
What graphic materials are used and how durable is it?
Tension fabric graphics are typically dye-sublimated, which means the ink is infused into the fabric itself — not just printed on top. This process produces vibrant, long-lasting colors and a matte finish that reduces glare.
How does this system align with branding and flexibility needs?
Because it’s modular, you can reuse the frame and just swap the graphics between campaigns or events. It’s a great solution for growing brands who need flexibility without a big-budget custom build.
What kinds of spaces or events are perfect for an Embrace display?
· Trade show booth back walls
· Influencer events or product launches
· Retail activations and pop-ups
· Red carpet and photo zones
· Corporate lobbies or recruitment fairs
Why choose eXpo Branders for your Embrace push-fit display?
eXpo Branders offers:
· Fast turnaround times with dedicated service across the US
· Support from concept through delivery — including design help
· Budget-friendly packages that don’t sacrifice visual impact
· Experience with top-tier CPG, beverage, and retail brands
