Ready, set, eXhibit!

Jan 24

Tips for Creating a Standout Trade Show Booth at Natural Foods Expo West The countdown to Natural Foods Expo West has begun. With over 4,000 exhibitors vying for attention, standing out is no smal...

Inspiration eXploration Vol 4: Display Enhancers and Creative Branded Merchandise

Jan 10

Happy 2025! With the new year comes new inspiration to eXplore and share! ICYMI: Every Thursday morning our eXperts gather to share all of the things that have inspired them - whether it be in p...

Inspiration eXploration Vol 3: Un-Branded Merch and More Cool Merchandising Ideas

Dec 20, 2024

In this volume of our eXpert Inspiration eXploration, we dug deeper into 'un'branded merchandise - something we encourage our clients to do when less is more. When strategically executed, un-brande...

Top 5 Trade Marketing Challenges Solved with Custom Displays and Branded Merchandise

Dec 17, 2024

Trade marketing managers: we feel your pain! Competing in the retail arena is like starring in your own personal episode of Survivor-except instead of building fires, you're fighting to keep your p...

Inspiration eXploration Vol 2: Holiday Branded Merchandise and POS Displays

Dec 12, 2024

Every Thursday morning our eXperts gather to share all of the things that have inspired them - whether it be in person, online or on social. Some are projects we are working on, some are a head nod...

Inspiration eXploration Vol 1: Trade Marketing & Branded Merchandise

Nov 21, 2024

Every Thursday morning our eXperts gather to share all of the things that have inspired them - whether it be in person, online or on social. Some of this stuff is so cool, we thought we you'd like ...

Top 5 Traits of a Perfect Trade Marketing Supplier

Nov 9, 2024

Choosing a trade marketing supplier can feel a bit like shopping for the perfect pair of shoes. You need style, comfort, and durability-and preferably something that won't pinch when things get tig...

Branded Merchandise in Your Camp Store, Part One: 4 Common Mistakes to Avoid

Aug 26, 2024

As a group of outdoor enthusiasts who are obsessed with our jobs, we know a thing or two about creating successful camp stores that boost revenue and enhance guest experiences. Our passion for the ...

The History of Promotional Products

Dec 24, 2022

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

How Promo Products Can Tell Your Brand's Story

Jul 4, 2022

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

Sustainability & Environmental Responsibility: Why it Matters

Mar 26, 2022

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

6 Reasons You Need a Company Store

May 25, 2021

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

Top 5 Things to Include in a Virtual Event Swag Kit / Mailer

Mar 30, 2021

What are the Top 5 things to send to virtual event attendees? If you attend an event in person, you can expect to collect a few cool things throughout the day, such as the inevitable tote bag, bra...

We know how to ROCK YOUR BRAND!

Feb 26, 2021

Case Study: Rock Legends Cruise, Native American Heritage Association, Feb 2017 & Ongoing Our eXperts have the honor of doing much of the branding and merch for this annual fundraiser festival...

No more bagels in the breakroom..

Dec 9, 2020

There're are no more bagels in the break room! …or social interaction, team building, motivation, appreciation…. Working from home was initially about trying to function and surv...

Branding 101: What Makes a Brand Powerful

Oct 9, 2020

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

COVID Protection at a Farmer's Market

May 8, 2020

As the nation begins to open back up, outdoor events such as Farmer's Markets will be among the first to welcome customers. Whether you are running a market or are there as a vendor, there are a bu...

Your Brand Is Your Business - Market It!

Dec 9, 2019

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

6 USA-Made Products Especially for Kids

Oct 27, 2019

Who didn't enjoy getting to dig through the prize basket after a trip to the dentist or the bank? It's a fact – children love giveaways. Get your brand, school, or organization in front of bo...

The Fall's Top Tech-Savvy Promotional Products

Aug 31, 2019

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...

16 Facts You Didn't Know About Color and Marketing

Nov 21, 2018

At Expo Branders, color plays a huge role in our day to day work! Creating a custom logo product that fits your brand's color scheme is crucial. These 16 facts give you a glimpse into how you can u...

5 Invaluable Marketing Books to Help Grow Your Brand

Oct 10, 2018

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...